About Us

While you are here, let us tell you a bit about us....

We are a footwear retailer that sells rather a lot of shoes, approximately 20 million pairs a year!
We have over 500 Stores within the UK and Republic of Ireland for you to shop in!
We like to keep our prices low to help you spend less - our average price is less than £10!
We employ over 4,000 people to make sure your shoes get to you!

Our Aims

We aim to do the following...

Offer you a range of low price shoes for all your family
This is how we achieve our aims...
 
 
We offer you fantastically low prices because we buy shoes in such great volume from our hand picked suppliers and keep our overheads low by operating an efficient distribution chain and avoid paid advertising and extravagant store concept costs.
Have well trained friendly and efficient staff
 
 
All our staff are well trained to provide you with excellent customer service and product knowledge so we can fully cater for your needs.
Be aware of our surroundings
 
 
 
We recycle whatever we can (over 3000 tonnes annually) and have invested in tear drop lorries and installed intelligent reactive lighting in our distribution centre to reduce our carbon footprint. As a company and via the Shoe Zone Trust we also give to many charities both locally and further afield.
Provide you with great quality products
 
 
All our shoes are inspected and tested to ensure they meet our high quality standards, and because its important to us that you are happy, if you are not happy with your purchase, you can return them unworn within 12 months for a full refund.
Make shopping easy
 
 
We give you access to our products wherever you are - you can shop in store with us at one of our 500 stores nationwide where all shoes are displayed in pairs for quick and easy service or shop online and take advantage of free delivery to your door, or to your local store, with no minimum spend.

Management Team


Anthony Smith - Executive Chairmanr
Anthony Smith
Executive Chairman
Joined 1993
 
Nick Davis - Chief Executive Officer
Nick Davis
Chief Executive Officer
Joined 2003
 
Charles Smith - Chief Operating Officer
Charles Smith
Chief Operating Officer
Joined 1998
 
Jonathan Fearn - Finance Directorr
Jonathan Fearn
Finance Director
Joined 2016
 
Clare Howes - Buying Director
Clare Howes
Buying Director
Joined 1997
 
Naomi Shefford - Marketing Director
Naomi Shefford
Marketing Director
Joined 1994
 
Richard Bower - Merchandise Director
Richard Bower
Merchandise Director
Joined 2015
 
Keith Phillips - Chief Executive Officer
Keith Phillips
Company Secretary
Joined 1996
 
Lee Hennell - Chief Executive Officer
Lee Hennell
General Counsel
Joined 2010
 
Phil Doorly - Chief Executive Officer
Phil Doorly
Head of Retail
Joined 1996
 
Nigel Humphries - Head of IT
Nigel Humphries
Head of IT
Joined 1985
 
Andrew Council - Head of eCommerce
Andrew Council
Head of eCommerce
Joined 2005

Our Story


 
 
1980
Brothers, Michael and Christopher Smith purchased Bensonshoe in 1980. Their Grandfather was a footwear manufacturer and had invested in the business so shares had been handed down through the family and once combined gave the Smith brothers a significant share of Bensonshoe which they were then able to buy out. Michael and Christopher ran the business successfully though the 80’s and 90’s when Michael’s two sons, Anthony and Charles came on board. Christopher left his role in 1997 to follow other interests.
In 1981 Wassall plc was acquired increasing the number of stores in the company to 80.
1981
1986
The acquisition of Tyler Ltd added 61 stores (mostly in Ireland) and £6m turnover.
Head Office and warehouse moved from the old premises at Brunswick St. to new offices and Distribution Centre of approx 65,000 sq ft.
1991
1993
Anthony Smith, Michael’s son joined the business in 1993 as Marketing Manager, holding various roles within Marketing and Retail and taking over the reins as Chief Executive in 1997. Anthony is now Chief Executive Officer. Anthony can’t sit still, his constant strive for new things and to do things better keeps us all on our toes. He is also well known for his charity ventures having completed a marathon, several cycle rides and a mammoth 65.5 mile walk so far.
First Discount Shoe Zone store opened in Coventry and many stores were converted to pairs on display under Anthony Smith’s new role as Chief Executive.
Acquired around 20 ex Curtess / Freeman Hardy Willis Stores from British Shoe.
1996
1998
Charles Smith, Anthony’s older brother joined the company, starting as a Store Manager and then Area Manager, moving to Head Office and becoming Retail Director in 2000. Charles is now Chief Operating Officer. The welfare of our staff and also the wider community is close to Charles’s heart. He has his fingers in many pies bringing people and things together to make a difference often via the Shoe Zone Trust.
1st £1Million Store in Blanchardstown, Dublin
1999
2000
Acquisition of Oliver Timpson Plc took place in 2000 more than doubling the number of stores.
Name of business changed to Shoe Zone and the 1st Shoe Zone store opened in Telford showcasing the new corporate colours of orange and blue.
Extensive alterations at Head Office and the Distribution Centre including moving into a larger area of the building 110,500 sq ft.
2001
2002
A period of consolidation followed the busy acquisition period. Time and effort was spent improving the image and shop fit.
2005 saw another extension taking on Zone 2, a second building over the road and giving us a total of 190,000 sq ft
2005
2007
400th store opened in Newtown Wales.
Shoefayre was acquired in September 2007 adding 250 stores to the portfolio.
The acquisition of Stead and Simpson took place in January 2008 just months after the Shoefayre takeover creating a platform for the business to operate 2 fascias.
2008
2010
Shoe Zone online launched and became the biggest turnover store in it’s first year.
A period of consolidation after years of recent acquisitions, streamlining the property portfolio and strengthening the Shoe Zone brand.
2011
2015
Launched new concept store in Meadowhall, Sheffield.